Unregulated by U.S. at home, Facebook boosts wildlife trafficking abroad
Unregulated by U.S. at home, Facebook boosts wildlife trafficking abroad
Ian Morse, Mongabay
June 8, 2021
See link
<https://news.mongabay.com/2021/06/unregulated-by-u-s-at-home-facebook-boosts-wildlife-trafficking-abroad/
for photos & tweets.
In a matter of seconds, anyone can find evidence of wildlife trafficking on
Facebook, according to independent researchers and U.S. Fish and Wildlife
Service (USFWS) experts. Even using simple search terms returns thousands
of posts that offer wildlife and body parts up for sale. Elephant ivory
from Thailand, pangolin scales from Vietnam, and sun bears from Malaysia.
Tigers, walrus, tortoises, rhinos, sea turtles and shark fins have all been
found for sale on the world’s biggest social media platform, even though it
says it has banned the trade on its site.
Patricia Tricorache, an independent wildlife researcher, monitors cheetah
cubs appearing on social media every day. From her home in Mexico, she
watches online as cheetahs exchange hands, shuffled from their home in the
Horn of Africa to collectors’ homes in Saudi Arabia — posted on Facebook
and its subsidiary, Instagram.
The animals are likely doomed. Usually, cubs only last among traffickers
and buyers for a few months before they die.
But U.S.-headquartered Facebook, Tricorache says, is shielded by U.S. laws
designed to protect free speech. As a result, the company, which boasts 2.7
billion global users, has long dodged responsibility for hosting wildlife
traffickers — a trade that researchers say has only increased since the
company committed to stopping it in 2019.
“Facebook is like the cop that stands outside the house while the house is
being robbed,” Tricorache says. “It’s like they’re watching all this
happening and saying, ‘well it wasn’t my precinct or I wasn’t on duty,’
like they’re at no fault whatsoever.”
The United States lacks legal restrictions to prevent Facebook and other
internet companies from hosting illegal activity around the world — and
that includes a robust criminal trade in wildlife. Likewise, countries that
struggle to rein in trafficking find they have no power to dictate
Facebook’s actions, and they are often left to seize trafficked animals
only after they’ve been plucked from habitats and transported far away.
Facebook did not respond to emailed questions seeking comment for this
article.
A Global Problem, a U.S. Problem, and a Facebook Problem
Scientists are increasingly finding more evidence that the wildlife trade
is a formidable threat to global biodiversity. Thousands of species and
their parts are being sold on the international market as pets, medicines,
and fashion accessories collectively worth billions of dollars. While there
is little research on the trade’s impact on planetary diversity, a recent
study estimated trafficking has contributed to a 60% decline in species
abundance.
The largely unregulated internet has made the problem far worse, with
online wildlife trafficking escalating during the COVID-19 pandemic as
traders shifted from face-to-face interactions to electronic sales.
That’s why a growing consortium of U.S. advocates is encouraging the United
States government to act and require that Facebook and other social media
companies take meaningful steps to reduce the online trade.
“We have a huge problem [and t]he pandemic has actually made it worse.
Trafficking is a global scourge that is getting worse all the time, and the
other thing that is making it worse, quite honestly, is Facebook,” U.S.
House Representative Jared Huffman, a Democrat from California, told
Mongabay.
In May, House members introduced a bill with some teeth that would work
around a key current protection afforded to online companies preventing
lawsuits addressing wildlife trafficking and other forms of internet crime.
Like other proposed legislation to hold giant politically powerful social
media firms accountable for hosting illegal content, the bill may be
fighting an uphill battle. Called the Online Consumer Protection Act, it
has been introduced in the House in various forms before, and its
predecessors frequently came up against online company lobbyists and free
speech advocates. However, the COVID-19 pandemic has brought new awareness
to wildlife trafficking and its role in biodiversity declines.
Online Free Speech vs Unregulated Criminal Trade
The OCPA, if voted into law, would establish a “duty of care” principle,
says Gretchen Peters, executive director of the Center on Illicit Networks
and Transnational Organized Crime.
That principle would require that online companies, as with other types of
firms such as hotels, create their own set of guidelines, which would then
be approved by the Federal Trade Commission (FTC). According to the bill,
social media companies would not be expected to cleanse all criminal
activity, such as wildlife crime, from their platforms, although that is an
end goal. Instead, the companies must ensure that they’re doing all they
can to rid their platforms of illicit activity.
So far, no U.S. laws have yet passed requiring social media companies to
establish duty of care policies, leaving the companies almost entirely in
control of regulating themselves.
Under the proposed OCPA, if platforms did not uphold FTC approved policies,
they would lose their currently granted “liability shield.” That shield is
provided by Section 230 of the Communications Decency Act of 1996, which
protects online companies from liability for content posted on their
platforms. Section 230 has primarily been interpreted as a free speech
protection, ensuring platforms aren’t targeted for allowing controversial
speech. Peters, however, says Section 230 has also been broadly used to
offer blanket protections for anything that happens on platforms —
including criminal activity.
“When you’re selling baby chimps online, that doesn’t magically become free
expression because it happens on Facebook. It’s still a crime. It’s still
commerce. It’s conduct, not speech,” she contends.
Key to Peters’ argument concerning the legal responsibilities of social
media companies is that Facebook and other social media firms are not just
facilitating the illegal wildlife trade, but encouraging it. A phone
service provider, in contrast, shouldn’t be prosecuted for enabling an
unlawful trade in rhino horns, she says, because the phone carrier is
playing no role in the sales conversation. Facebook, however, is playing a
participative role.
“Their algorithms are amplifying and spreading content. They’re connecting
people, so they’re much more like a publisher than somebody who is
providing an email or telephone service,” she says. The Alliance for
Countering Crime Online (ACCO), an NGO that Peters founded, determined in a
2020 study that almost a third of the wildlife pages researchers discovered
were suggested to them through Facebook’s “Related Pages” feature.
The ACCO isn’t advocating for the removal of Section 230 (something Donald
Trump pushed hard for during his presidency to pressure social media firms
promoting speech he labeled as “fake news”). Rather, the ACCO wants an
amendment clarifying that crime is not speech. Without Section 230’s
blanket protection, tech firms could be sued by victims for allowing
criminal behavior.
“What we’re fighting for is a fairly simple principle, which is that if
it’s illegal in real life, it should be illegal to host it online,” Peters
says. Such principles, she adds, would encapsulate all types of unlawful
behavior online, including human trafficking and the illegal drug trade,
and tackle all these issues together more efficiently than tackling each
individually.
While continuing to lobby for the OCPA to become law, campaigners are also
urging that existing regulations be used to curb the online wildlife trade,
which includes existing rules protecting shareholders from crimes committed
by public companies. Peters partnered with Facebook whistleblowers in 2019
to file a complaint with the Securities and Exchange Commission (SEC),
arguing that Facebook had not warned investors that it was exposing them to
illegal activity, including wildlife trafficking. The status of that
filing, if it was ever taken up by the SEC, is unknown.
Facebook and Internet Sector Actions So Far
Facebook in 2019 introduced policies to ban the trade in illegal wildlife
on its platform, but researchers say the trade continues as if nothing
changed. The company explicitly prohibits the trade in illegal wildlife
listed by the Convention on International Trade in Endangered Species of
Wild Fauna and Flora (CITES), a 1975 international agreement to stem
trafficking.
Also, in 2018 the company joined with other social media companies in the
Coalition to End Wildlife Trafficking Online, which aims to remove 80% of
wildlife trafficking from participant platforms by 2020. While other
companies made progress, Facebook’s main action was to create a tool for
users to report such activity. The ACCO says illegal wildlife activity on
Facebook has actually increased since 2018.
“Many companies, Facebook included, have instituted policies to try to
limit the role their sites play, but it’s been clearly inadequate thus
far,” says Taylor Tench, a policy analyst with the Environmental
Investigation Agency U.S.
Anti-trafficking workshops have been held by Interpol to generate a better
understanding of CITES. Tricorache attended one of these workshops, where
she met Facebook representatives. She rarely reports online accounts for
illegal activity, but after that meeting she discovered a potential cheetah
trafficker in Mexico. She reported the page and emailed her new Facebook
contact directly about it; nothing happened.
“That Mexican [case] is the one that really makes me angry, because it was
so clear and I reported it to the [Facebook] guy [whom] I met face to
face,” Tricorache recalls.
That’s not to say that Facebook hasn’t acted. Over the years, the online
service has removed many accounts related to wildlife trafficking, “but
that tells you the amount of ads out there,” Tricorache says. Researchers
say most pages that are removed are in English, but much of the trade
happens in other languages, where page moderation is sporadic.
Facebook also has the ability to collaborate with law enforcement on
wildlife trafficking, but rarely opts for that opportunity. Stephen
Guertin, the USFWS deputy director for policy, speaking at an April
congressional hearing, said that most criminal investigations undertaken by
the service involve some role by social media activity facilitating the
trade.
However, USFWS has trouble fully investigating such crimes, or even
measuring how widespread or profitable the trade is, because Facebook does
not voluntarily cooperate, but rather waits for a lengthy legal process to
unfold. That’s because the federal agency doesn’t have the power to
subpoena Facebook for information related to possible criminal activity.
“Certainly if we had that administrative subpoena authority, we would save
several hours or days with our ability to look into some of these emerging
cases, as we try to build evidence against some of the criminal
organizations. So that authority would be much more empowering to us to
move more quickly in this very fast-moving global wildlife trafficking
arena,” Guertin said in the hearing. It isn’t known publicly how much
Facebook profits from wildlife trade ads.
Other online companies have been more willing to collaborate with law
enforcement. eBay, for example, has a longtime relationship with USFWS
detective departments. As a result, Guertin says, eBay has seen a dramatic
reduction in wildlife posts.
Companies can also play a significant role in moderating their own
platform, including offering educational tools to users. Facebook last year
began including a wildlife protection warning when users searched terms
relevant to wildlife.
A Worldwide Problem Requiring Global Cooperation
Facebook is based in the U.S., but users wanting to trade wildlife can
choose among a host of social media platforms based around the globe. As a
result, strong moderation by one internet company in one nation can result
in a whack-a-mole situation in which new platforms located elsewhere fill
in the gaps.
“Focusing on the companies I think is important, but I also think it’s
important that the companies are taking action as a sector,” Tench says.
“If one company has really strong policies regarding preventing the trade
in wildlife, it wouldn’t be that hard for traders to simply switch
platforms.”
But that cooperation isn’t always forthcoming. When Huffman chaired a
hearing for the Oceans, Water and Wildlife subcommittee of the Committee on
Natural Resources in the U.S. House, Facebook didn’t respond to requests to
attend and testify. He said that requests were treated as if the government
were a customer wanting technical support.
“Everybody is at wit’s end dealing with these social media companies. They
are so unaccountable and so inaccessible really,” he said. “They’ve had a
free pass for a long time, and it is past due to put them on par with other
appropriately regulated industries.”
Online Environmental Crime Out of Control
Internet marketplaces have long been popular with wildlife traders and
buyers, but funding to address wildlife trafficking hasn’t kept pace.
Similarly, Facebook, as recently as March 2021, was tied to land deals
resulting in deforestation and land grabbing in the Brazilian Amazon.
“Despite the fact that from our assessment, the vast majority of the
wildlife trade globally has moved online, the vast majority of the
resources that are being spent by conservation groups to protect animals
are still being spent on the field,” Peters says.
Field spending is necessary, she agrees, but there is a lot of potential to
address the same problems in online realms, as demonstrated by Brazil’s
National Network Combating Wild Animal Trafficking (RENCTAS), an
award-winning, crimefighting NGO founded in 1999. RENCTAS tracks the global
illegal wildlife trade on social media, especially the sourcing of animals
in the Brazilian Amazon rainforest and Cerrado savanna biomes, and then
turns over the information to law enforcement.
One hurdle yet to be leaped: conservation grant givers have often shown
skepticism over whether anti-trafficking efforts can be effective online,
making online investigations difficult to fund. Peters, for example, has
had to bootstrap social media projects onto funding for other wildlife
trafficking research.
Campaigners say that some of those funding issues could be solved if online
firms would collaborate with conservationists in identifying problematic
accounts. More than 37,000 species of plants and animals are protected
under CITES, and online companies likely do not have the expertise or
capacity to cross-reference posts with known protected species. But
independent conservation groups could, for example, be contracted or
consulted when possible trafficking incidents are found.
“People intuitively like to fight a crime problem where they can see it,
and the world of online crime for most has been invisible for a long time,
so it’s just starting to get recognition,” Peters says.